I started my operation from scratch in 1999 with only a few thousand dollars. In 2005 I attended a sell/buy marketing class taught by Ann Barnhardt. After leaning how to market cattle in this manner I grew my operation into a full-time endeavor. Due to the success I had with sell/buy marketing I was pushed to start teaching it in 2020. Stockers are the main enterprise on my operation, along with marketing hay. I do occasionally trade breeding stock. I am married to Amber and together we have a 13 year old daughter. Over 5 years I was asked to write a weekly column on sell/buy marketing that can be found on BEEF Magazine's website, titled Doug's Market Intel.
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e107. Sell/Buy Marketing with Doug Ferguson
From the rolling hills of southeast Nebraska, Doug Ferguson, also known as Mr. Cattlemaster, joins us to discuss the transformative strategies that turned his cattle passion into a seven-figure stocker operation. Doug's narrative isn't just a tale of success; it's a playbook for resilience and inno...
